Customer area

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2008-06-07 :
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Partners

Marketing Surveys and Researches

• Reputation, corporate image and positioning researches;
• Costumers satisfaction barometers;
• Motivation and expectations researches;
• Customers segmentation researches;
• Products, services, and companies diagnosis;
• Practices and attitudes researches;
• Diversification prospective researches (needs, detection, search for potential customers, etc.)
• Costumers satisfaction researches;
• Pre-sales and after-sales mysteries researches ;
• Product research : concepts tests, names tests,    logo tests, prices tests;
• New products launching researches;
• Advertising studies (advertising pre and post-tests, campaign assessment, image assessment);
• Promotional mechanisms analysis /repositioning researches, mix optimizations;
• Consumers panels.

Organization Researches

to set up procedure manuals and costs reduction and control plans. Our know-how allows us to direct our customers towards a better organization and a better optimization of their resources.
We work, besides, over the certification missions in close collaboration with an agency specialized in processes certification.

The International Development

We assist as well foreign companies wishing to set up business  in Tunisia through market researches, feasibility studies, setting-up consulting and through our assistance during all their setting-up stages.

Market Research and Surveying

diagnosis and strategic plans working up. We also develop economic sectors researches as well as products launching ones
We work on both local market and export researches. We are to that purpose, certified by the “export market access funds” (FAMEX)..

The Upgrade Assessment

We assist our customers during their upgrade programs through its different phases: strategic positioning, commercial and marketing diagnosis,
human resources diagnosis, financial and organizational diagnosis and production diagnosis.
We also assist them in their expansion and we set up strategic actions plans and performance assessment systems.

Financial Engineering

We assist our customers during their financial arrangements and in the drawing up of financing files. We also advise them thanks to the assessment of their companies and through financial diagnosis and restructuring plans.

Variety of Activities

We provide our customers with economic situation studies, economic sectors assessment as well as impact statements.
Besides, we are able to direct our customers in tax systems and accountancy.
We are, to that purpose, in partnership with two important Tunisian offices, one in the certified public accountancy and the other in accountancy field and tax system.